UNC Health Care partnered with Contrast Creative to develop a distinctive digital interactive wall experience. Contrast Creative provided project management, research and strategy, masterful storytelling and interactive technology to deliver dynamic, immersive, visitor experiences featuring timelines, testimonials, and tributes.
When UNC REX Healthcare opened the North Carolina Heart & Vascular Hospital every aspect of this 300,000 square foot building was designed with the latest technology to elevate patient care and procedures. As part of this state-of-the-art facility, UNC REX partnered with Contrast Creative to create a distinctive and digital Donor Recognition Wall that blends video, photographs, text, animation, and audio into a dynamic, powerful interactive display that not only highlighted the hospital’s rich history and leaders, but also recognized important contributors along the way.
“It was an absolute honor working with the Contrast Creative team. They have all been fantastic!” said Katherine Ward, Quality and Organizational Excellence Leader, UNC Rex Healthcare.
The Contrast Creative team completed a new interactive digital experience for UNC Center for Transplant Care in November 2019. This design features UNC transplant donors, recipients and health care team members. Contrast Creative combined legacy content with a large volume of originally generated content. A multitude of stories populate the various components and layers that make up the vibrant touch-integrated LCD display. Hands-on technology and gestural and touch screen control commands attention and engages visitors as the hospital’s powerful story is brought to life. These customizable digital experiences are transforming passive spaces into galleries of wonder, inspiration, and recognition.