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Campaign Strategy

Our value lies in creating clear, consistent marketing content with key integrated messaging directed at your unique target audience. Developed across the best communication channels for your goals, our strategically produced agile marketing campaigns drive traffic, promote conversions and achieve powerful, lasting results.

Example of campaign strategy: Duke University Hospital All-Staff Branding.

Brand Identity

Perceptions matter. Your name, logo, tagline, typeface, and tone all communicate something important about who you are and what you do.  We ensure your company’s identity and image are a strong cohesive reflection of your core mission, vision, and values. Be recognized for who you are.

Example of brand identity: CUSP branding for Health Research and Educational Trust.

Content Creation

People demand and eagerly consume content. Relevant, engaging content adds value by attracting a loyal audience and inspiring them to take action. We create and distribute quality content that increases name recognition, builds relationships, strengthens brands and increases SEO.  Give the people what they want.

Graphic Design

Contrast Creative’s experienced designers conceptualize, design and develop with the end goal of providing the highest return to our clients. The design team integrates each client’s brand within the print, multimedia, digital and web platforms through many service offerings including:

  • Strategic development of integrated campaign
  • Layout and execution of print pieces ranging from single page mailers, brochures, posters, view books and catalogues
  • Illustration (medical /non-medical
  • Design and development of media ads and coordination of placement
  • Online ad design and development
  • Design and execution of lead generation campaign including direct mail, e-mail and PURL landing pages
  • Editorial layout, editing and design for magazine or booklet pieces
  • Design and development of Word, Powerpoint and InDesign CC templates
  • Development and execution of any collateral materials within an established, branded campaign and coordination of delivery with either traditional offset or digital printers
  • Trade show design / development

Video Production

Video is one of the most powerful tools of engagement that marketers and organizations possess to capture the head and heart of their distinct audience. Storytelling is the guiding force for today’s marketer. Master storytellers, Contrast Creative, whose work consistently captures industry awards, works in collaboration with our clients to develop creative and effective video content strategically designed to deliver ROI.

Our media production services include:  Branded Advertising Campaigns; TV and Radio Production; Copy and Scriptwriting; Talent Acqusition; Motion Graphics and Animation; Post Production Services; Audio Suite; Sound Engineered Production Studio; Media Buying [Planning/Negotiation/Ad Placement/Reconciliation]; Closed Captioning; Duplication services

Examples of video production: Miracle Man for Duke University Hospital and Defining Medicine TV Campaign for George Washington University Hospital.

Digital Marketing

In today’s online environment, strategic, authentic and properly formatted content is rewarded with better search results, higher page ranks and overall site traffic. Contrast Creative excels at creating and implementing content that makes it easier for your site to be discovered, read and indexed by search engines.

Some of Digital Marketing Services include:  Web and interactive strategy; Online development; Online content development; HTML email marketing campaigns; Social media outlet development; Social media ad campaigns

Interactive Design

Contrast Creative’s approach to interactive media reveals our strength in research, brand identity and the experience we know that each client wants to have with its audience. When embarking on an interactive media project, we aim to create relevant, cohesive and compelling design and content. The goal is to engage visitors and spark conversations.

Motion Graphics

Transform new ideas into reality, break down complex processes or tell a story in in a world where anything is possible. Our effective, versatile motion graphics attract attention. promote user engagement and create an emotional connection while communicating your message. Take your brand to the next level in a fun and interesting way.

Example of motion graphics: Care Management Engagement for BCBSNC.

Contact Us

If you are interested in a free quote or in renting our studio please call or email us today! Let’s get a conversation started!

2598 Highstone Rd
Cary, NC 27519

P 919.469.9151
F 919.469.0331

Get in touch!