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How to Network

Duke University

University Alumni Associations offer students and graduates an immense network of professional contacts with at least one important thing in common–the college they mutually attended. Duke University has more than 160,000 alumni around the world. “How to Network” is a custom character animation video geared towards an audience of college students and offers tips and cautions on how to launch a successful networking experience.

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BCBSNC: Sports Marketing

Blue Cross Blue Shield of NC

Health insurance company Blue Cross Blue Shield of North Carolina or BCBSNC serves more than 3.9 million customers in North Carolina.  The company’s mission is to improve the health and well-being of its customers and communities. In order to fulfill their mission, the company seeks to find new ways to provide real-time, dependable information about health care, wellness and healthy living to its customers.

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Kay Yow Cancer Fund: Play4Kay

Kay Yow Cancer Fund

Play4Kay is the primary fundraiser benefiting the Kay Yow Cancer Fund. It’s a national sports initiative that inspires a nation of coaches, teams, campuses and communities from every sport and every level of play to hold events and raise awareness and funds for women’s cancer research.

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Transforming Alumni Engagement

Duke University

For a century, the goal of Alumni Relations has been to forge and nurture bonds between alumni and their alma mater.  While this may still hold true, the digital technology age and it’s social impact on human beings is changing not only the role of the profession, but also what alumni want from their respective alma maters. Not surprising, the Duke University Office of Alumni Affairs is on the forefront of this transformation with exciting plans ahead to re-engage its more than 157,000 alumni with the University, its students and each other.

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The Warrior Princess: A Story of Happily Ever Afters

Duke University Hospital

A trip to Duke University Hospital’s emergency room turned into a 320 day stay for eight-year-old Shania Harris, when doctors discovered she needed both a heart and kidney transplant to live.  When organs became available, Shania became the first child at Duke to receive two different organ systems in a combined transplant surgery.

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Pedal to the Mettle: A Story of Endurance

Duke University Hospital

On the day his wife cleared a major health care hurdle, Ryan Switzer was told his own health was in jeopardy.  A determined athlete, who thrives on testing his endurance, it would take all of his mettle and the support of his healthcare team at Duke University Hospital to overtake his toughest opponent–cancer.

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The Graduation: A Story of Last Wishes

Duke Raleigh Hospital

A senior high school football star,  Malcolm Ware was his father’s pride and joy.  And as a proud dad, it was his hope to witness Malcolm’s impending high school graduation.  When an unexpected cancer diagnosis threatened his plans, the Duke Raleigh Hospital team banded together to ensure a proud father’s greatest wish came true.

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Rise and Shine: A Story of Teamwork

Duke University Hospital

It began like any other day.  An EMS worker finished his shift, and then went to his second job as a farmer in rural North Carolina.  After picking corn, his tractor got stuck in the field. What happened next would transform his life and the lives of everyone around him.  Watch this dramatic and inspirational story of community and teamwork.

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